Judul: The People Advantage: Unlock Your Team’s Infinite Potential
Penulis: Audi Lumbantoruan
Penerbit: Arta Media Nusantara
Sinopsis:
Building a successful business is never solely about having a great product, a strong sales strategy, or efficient operations. As businesses grow, leaders inevitably discover a deeper truth: sustainable success depends not only on what a company sells, but on the people who drive, strengthen, and scale the organization.
Many small and medium-sized business owners begin their journey with vision, resilience, and relentless determination. In the early stages, growth often depends on hustle, sacrifice, and founder-driven execution. However, as the business expands, complexity increases. Teams grow larger, communication becomes strained, productivity challenges emerge, and founders often find themselves trapped in operational chaos rather than leading strategic growth.
This is where many businesses hit a ceiling—not because opportunities disappear, but because their people strategy fails to evolve.
THE PEOPLE ADVANTAGE Unlock your team’s infinite potential was written to address this critical challenge. This book serves as a practical guide for founders, business owners, executives, and HR leaders who are ready to transform their workforce from an administrative burden into a strategic engine for growth. It emphasizes that true competitive advantage is no longer found solely in technology, products, or capital, but in an organization’s ability to attract, develop, deploy, and retain exceptional talent.
Cetakan Pertama: Mei 2026





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